Headquartered in Brussels, Belgium, we are a privately-owned company employing almost 9,500 people, operating 18 manufacturing sites and serving over 60 countries across Europe, the Middle East and Africa.

Using the latest technologies and working with world class designers, we are focused on developing innovative bathroom solutions across multiple product categories including bathroom Ceramics, Taps & Fittings, Bathing & Wellness and Furniture & Accessories.

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Our products are sold under strong international and local brands such as Ideal Standard, Armitage Shanks (UK), Porcher (France), Ceramica Dolomite (Italy) and Vidima (Eastern Europe).

Our Mission: To Serve Professionals with Water Expertise

For more than 100 years, Ideal Standard has shaped the sanitary industry with leading innovation. Products like the single-lever tap, the rimless toilet or the ultra-flat shower tray were pioneered by us. We are uniquely positioned with deep-rooted engineering and manufacturing expertise in the Ceramic as well as in the Taps & Fittings product categories, providing high-quality residential, commercial and healthcare bathroom solutions.

Professionals are at the heart of the sanitary industry. If you’re an architect, contractor or plumber, in a company big or small, you want solutions to meet your needs. Your clients ask you for better sustainability and enhanced experience; great design with great functionality. That’s why we’re making it our mission to Serve Professionals with Water Expertise. And we’re investing heavily in new products and ways of working, with a full pipeline of innovation ahead.

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